Meet the team: Keisuke Shingu

July 9, 2012

This is the first post in a series in which we will introduce the Miselu team members to everyone. Today you will meet Keisuke.

Hi Keisuke, how are you today?

Great! I’m riding my bicycle to work and enjoying the San Francisco summer. Every day is different here and I really like getting around by bike.

What is your role at Miselu?

A lot of my day-to-day is managing the communication between third-party developer teams and the Miselu team and streamlining the development workflow to make sure we hit our company milestones. Besides that there is IP related prototyping and UX related tasks for information architecture to UI design.

What is it about working at a startup that excites you?

I worked for a company that had more than 1,500 employees in one office. At times I had to travel to India 2 or 3 times a year to develop software which had a 18 month product life cycle with more than 10,000 bugs for every release…. One can imagine the team work at that scale is different and I see the IT industry is becoming more fragmented even though you work in a same company. There isn’t much fun in such a work environment. It was “over-structured” in some sense so no one was able to feel ownership even though I was leading 30+ engineers for a project as a PM.

Working for a startup is more dynamic. Things and directions can be changed in a week and that’s the great part. It excites me.

You are originally from Japan, how did you end up in San Francisco and do you like it here?

I was a film school student in Tokyo, later a associate researcher at media lab in Kyoto and then got hired by a giant publishing software company in Denver. That’s when my life in the US started. I worked for a few other companies in Denver such as Beatport and their nightclub called Beta as a VJ on the side. When I got hired as a director of software at Miselu I moved to the Bay Area.

Miselu is all about music creation and musical experiences. What is your connection to music and sounds?

I guess I’m well connected in the electronic music scene, because I have been VJing for most of top DJs for some years now. I have done more than 5,000 hours of VJing for many artists in those years. Looking back that I’m a bit shocked by that number. Through that I connect to every genre of music.

I personally listen and enjoy doing visuals for minimal techno and tech house acts – one of my personal favorites is working with Dubfire. In 2010 I was awarded as one of the best VJs by Club World Awards in recognition of my work at Beta nightclub, which is operated by Beatport. These days I work with my VJ friends for larger festivals such as Movement, Ultra, and EDC. My VJ style is “synaesthesia” which transform sounds into visual forms and that’s the true connection I have with music.

Dubfire, Ultra Music Festival 2012 (I mainly do visuals for him)

Skrillex & 12th Planet, Ultra Music Festival 2012

What are you listening to the most these days?

I tend to go see tech house or minimal DJs, but at home, I listen ambient music from 90’s to today. The artist I probably listen the most to is Ulrich Schnauss or Tycho, I mean, mainly ambient music. Sometimes I just put one my favorite artists like Brian Eno, Burial, Zero 7 into Pandora and enjoy how this take me to new sounds. Other than that I follow my favorite labels Kompakt and Ghostly International.

What’s a random/fun fact about you?

I circled around the planet four times and I’m addicted to Phở.

Where can people find you online?

Facebook and Twitter

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